Google review link generator: create your Google review QR code and business review link
Paste a Place ID, a Maps URL that contains one, or a link you already have. You get the direct review link and a QR code you can print, both instantly, with no account and nothing stored.
Google's own QR generator only runs on a computer. This one works on a phone.
Google review link generator
No sign in
Works with a bare Place ID, a Maps URL containing place_id=, an existing
g.page link, or a writereview URL. Nothing you paste is stored or sent anywhere.
A link only works when it reaches people. ReviewJet sends it automatically after every job, then puts the reviews it earns on your site. See how review requests run on autopilot.
The short answer
A Google review link is a URL that opens the write a review box for one business in a single tap. You get it from your Business Profile under Read Reviews, then Get more reviews, where Google copies a short g.page/r/ link and shows a QR code beside it. If you have no profile access, build the identical link from the business Place ID using search.google.com/local/writereview?placeid= followed by the ID. Both routes open the same form.
Last updated August 2026. Steps and quotes checked against Google's own documentation on 17 August 2026.
The formats
The two Google review link formats, and when to use each
There is no third one. Every generator you will find, including this one, produces one of these two strings.
| Format | Looks like | Where it comes from | Best for |
|---|---|---|---|
| Short link | g.page/r/<id>/review |
Copied from your Business Profile dashboard. Needs profile access. | Text messages, printed cards, anywhere a human might read the URL aloud. |
| Place ID link | search.google.com/local/writereview?placeid=<id> |
Built by hand from a Place ID. Needs no login and no ownership. | Agencies setting up for a client, and any case where profile access is pending. |
A note on what does not work, because it is the single most common dead end: a shortened Maps share link
of the maps.app.goo.gl kind carries no Place ID at all. Open it in a
browser first, let it expand to the full address, and use that. If the expanded URL still has no
place_id= in it, go to the Place ID Finder instead.
How to get it
How do I get my Google review link?
Three routes. Pick by whether you can sign in to the profile.
From your Business Profile
Google's own wording: go to your Business Profile, select Read Reviews and then Get more reviews. To copy the review link, select Copy. You can reach the same panel by searching your business name while signed in to the managing account.
Fastest. Requires profile access.
From the Place ID
Open the Place ID Finder in Google's Maps Platform documentation, search the business by name and address, and copy the ID from the map marker. Paste it into the tool above, or append it to the writereview URL yourself. No login, no API key.
Works without ownership. The agency route.
Automatically, after every job
Getting the link is the easy half. ReviewJet sends it by email or text on your trigger, chases the people who did not answer, and puts the reviews it earns straight onto your site.
The half that actually produces reviews.
QR codes
How do I create a Google review QR code?
Google generates one for you, with one restriction almost nobody mentions.
Google shows a QR code next to your review link in the same Get more reviews panel. To save it, Google's instruction is to right click the QR code and select Save image as. That is the whole official process, and for most businesses it is enough.
The restriction to know about
Google states plainly: "Currently, reviews QR codes can only be generated on a computer browser, not on mobile devices." If you run your business from a phone, which a lot of trades and home service operators do, Google's own QR feature is simply unavailable to you. The generator at the top of this page runs anywhere, because it draws the code from the link rather than from your profile.
Print quality matters more than people expect. A review QR on a receipt gets scanned at arm's length in bad light, so keep it at least an inch square, leave the white margin around it intact, and never place it on a busy photograph. Put one short line of text under it telling people what happens when they scan, because an unlabelled code on a table card gets ignored.
Test the printed code, not the screen version. Scan the actual proof with two different phones before you order five hundred of anything. The failure that costs real money is a code that resolves to the wrong listing, which happens when a business has a duplicate profile and the Place ID was taken from the wrong one.
Where a review QR actually earns its place
- On the receipt or invoice, printed at the moment of payment.
- On a table card, counter stand or window decal in a physical location.
- On the van, the toolbox lid, or the folder left with the customer.
- On the last page of a quote or handover pack.
- On a sticker attached to the finished work, for trades.
Honest comparison
This generator, Google's built in tool, and what a review platform adds
Three different jobs. Most businesses need the first two once, and the third continuously.
| Google's built in tool | This generator | ReviewJet | |
|---|---|---|---|
| Creates the review link | Yes | Yes | Yes |
| Creates a QR code | Yes, desktop browsers only | Yes, on any device | Yes |
| Needs profile access | Yes | No, a Place ID is enough | Only to reply to reviews |
| Sends the link to customers | No | No | Yes, email and text, on your trigger |
| Chases people who did not respond | No | No | Yes |
| Shows the reviews on your website | No | No | Yes, one embed for Google and other sources |
| Cost | Included with the profile | None, no account | From $24/mo billed yearly |
If all you needed was the link, take it from the tool above and go. Nothing on this page is gated and we do not ask for an email to hand it over. The reason a review platform exists starts at the row about sending, because a link nobody receives produces nothing, and the businesses that pull ahead on review count are almost always the ones who automated the asking rather than the ones who found a better link.
Placement
Where should I put my Google review link?
Timing beats placement. The same link converts several times better sent an hour after the job than a month after it.
Text message after the job
The strongest single placement for anyone who visits a customer. The phone is already in their hand and the work is fresh. Send it the same day.
Order confirmation and thank you page
For ecommerce, the review ask belongs after delivery, not after checkout. Ask about the product once they have actually held it.
Email signature
Low yield per send, but it costs nothing and runs forever. Use a short line of anchor text rather than a raw URL.
Invoice footer
Works well for trades and professional services, where the invoice is read carefully and arrives right after the value was delivered.
QR on physical print
Receipts, table cards, vehicle graphics, stickers on completed work. The only route that reaches customers you have no email address for.
Not the monthly newsletter
By the time it lands, the experience is weeks old and the specific detail that would have made a good review is gone. This is the placement to drop.
The rules
Two things Google prohibits doing with your review link
Both are easy to trip over by accident, and both are quoted here from Google's own policy rather than paraphrased.
Do not attach an incentive
Google's policy: "Offering incentives, like free or discounted goods or services, in exchange for customers to post reviews, change reviews, or remove negative reviews is considered fake & misleading content and is strictly prohibited."
A prize draw for reviewers counts. So does 10% off your next visit. Asking without a reward attached is entirely allowed, and it is what the link is for.
Do not send it only to happy customers
Google prohibits merchants discouraging or prohibiting negative reviews, and selectively soliciting positive ones. Screening customers with a satisfaction question and only passing the cheerful ones through to the link is the version of this that most software used to encourage.
Send the same link to everyone on the same trigger. We wrote up where the legal line actually sits in our guide to review gating, including the detail that the FTC rule people cite never uses the phrase.
One more practical constraint that is not a rule but stops plenty of reviews: Google requires that customers be signed in to a Google account to leave a review. If an older customer base keeps telling you the link does not work, this is usually why, and there is nothing you can do about it except keep asking the people who can.
Troubleshooting
Why is my Google review link not working?
Four causes cover almost every case, in the order they are worth checking.
1. The Place ID belongs to a different listing
Most common by a distance, and most common for businesses that have moved or that have a duplicate profile nobody cleaned up. Open the link yourself and read the business name on the review screen. If it is not exactly yours, the ID is wrong, not the format.
2. The Maps link never expanded
A maps.app.goo.gl share link contains no Place ID. Paste it into
a browser, let it redirect to the full address, and take the ID from there. The tool above will
tell you when this is what happened rather than failing silently.
3. The stored ID has gone stale
Google suggests refreshing stored place IDs that are more than 12 months old, and says the refresh can be done at no cost with a Place Details request specifying only the place ID field. If a printed QR from two years ago stopped resolving, this is the likely reason.
4. The customer is not signed in
The link opens, then appears to do nothing. Google requires a signed in Google account to leave a review, so on a device with no account the form cannot submit. This is not fixable from your side.
Questions
Google review link questions people actually ask
The link is free. The follow up is the product.
ReviewJet sends your review link automatically after every job, chases the quiet ones, and puts the reviews on your site.
From $24/mo, billed yearly. No per-review fees.
Keep reading
Review generation software
How automated review requests actually run, and what changes when you stop asking by hand.
How to get more Google reviews
The asking side, including the timing that decides whether a request gets answered.
Google review link guide
The longer walkthrough, including every route to the link and what to do with it afterwards.
Google reviews widget
Once the reviews arrive, this is how they go on your site.
Review request email templates
Twenty subject lines and the wording that gets the link opened.
How to respond to Google reviews
What to write back, including Google's own rules on replies.